This applies to today’s fast-paced world where people are always seeking new ventures and prefer to take charge to start their business start-ups.
Such a link between innovation and business is called an entrepreneurial venture. An entrepreneurial venture is unique because its core values lie in innovation and opportunism. Innovations uplift the entrepreneur to take new challenges, adapt and act accordingly with the changing atmospheres.
Flexibility in Workplace:
Catering to Customer Needs:
Amazon Go is a unique convenience store with no crew or staff, providing a special and convenient retail experience where there is no concept of cashier and paying money, and everything is automated. When you enter the store, you have to log in to an app that will automatically know what you have picked up and purchased and the amount will be deducted from your account. This is a perfect example of innovations catering to customers’ needs and leading to entrepreneurial ventures.
Examples of Innovative Entrepreneurial Ventures:
● Google which was previously just a search engine has now redefined advertisement through GoogleAds.
● Nike which is a leading shoe brand, collaborating with Apple launched a Nike + iPod sports kit measuring the distance and speed of a run or walk.